About Us

The Electric Fire Company is the UK's leading direct to consumer suppliers of luxury electric fires. 

We offer expert advice to help you choose the ideal electric fire for your home, style, and budget. We work with all the leading electric fire manufacturers including Charlton & Jenrick, Dimplex, DRU, Escea, Everhot, Evonic, Parkray, Kalfire, Onyx, and Solution.

Our Showroom

Our Showroom

Visit our central London showroom  to experience our premium electric fires live.

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EXCLUSIVE FIRES

While we sell online, many of the premium electric fires we offer are showroom exclusive models, only available from specialist retailers like us. Visit our showroom to experience these excluisve fires live.

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EXPERT ADVICE

Our team of experts have years of experience in the UK fireplace industry and can offer you all the help you will need for your project. Contact us now to start your journey towards your dream electric fire.

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Brands We Offer